Keyloop to launch cloud hosting solution on Amazon Web Services; helping dealers and OEMs expand quickly and securely
Reading, 28 May 2025: Keyloop announces Keyloop Cloud, a new secure cloud hosting solution developed specifically for the motor retail sector that will be hosted on Amazon Web Services (AWS).
Keyloop Cloud will allow motor retailers and OEMs to adapt their processes and deploy the latest technologies far more rapidly – whether for a single site, across a multi-site group, or even globally. Dealers can use it to quickly scale-up or upgrade their sales and aftersales operations to drive growth, or to respond more effectively to new challenges.
Keyloop is the first Automotive Retail Platform provider to partner with Amazon Web Services. Keyloop selected AWS for its depth and breadth of services and functionality, as well as its expansive operational and security expertise. AWS is architected to be one of the most flexible and secure cloud computing environments available today, satisfying security requirements for the military, global banks and other high-sensitive organizations.
Keyloop Cloud has been designed specifically for motor retailers and OEMs and provides the optimal foundations for Keyloop’s Fusion Automotive Retail Platform (ARP), which streamlines the entire vehicle sales process – from consumer enquiry through to ownership and retention. Keyloop’s market-leading Dealer Management System (DMS) is a critical element in one of Fusion’s four domains, Operate.
For business-critical software and data, cloud-based hosting offers greater reliability, accessibility, and security than traditional on-premises storage. It also alleviates many of the manual processes involved when hosted on-site, allowing retailers to channel resources more efficiently.
Tim Smith, Chief Strategy Officer at Keyloop, commented: “We chose to base Keyloop Cloud on AWS technology because they’re the best at what they do. By working with with AWS, we’re delivering the security and scalability our customers expect, but with the added advantage of a platform built by automotive experts. Keyloop Cloud forms the optimal foundations for the Fusion Automotive Retail Platform, allowing retailers to harness cutting-edge technology like AI as soon as it becomes available.”
Keyloop recently met with AWS to discuss Keyloop Cloud, Fusion Automotive Retail Platform, and the future of the automotive industry. Watch the video here.